Making Closeness Tangible
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Autohaus and Kfz-Werkstatt Ruder in Hockenheim combines automotive expertise with genuine customer proximity. To make this strength tangible in the digital space as well, the company launched a comprehensive Meta campaign on Instagram and Facebook together with Werbeagenten. The goal was to increase reach, boost visibility, and firmly establish the brand within the region.

Our services included: media audit, target group definition, onboarding of the reach campaign, topic and post planning, copywriting, graphic design and visual processing, as well as the continuous creation and promotion of weekly posts. In addition, spontaneous posts from the dealership and workshop were refined and integrated into the overall strategy.

Since the start of the project, follower numbers have increased significantly, posting frequency has grown noticeably, and the number of likes has visibly improved. The result is a vibrant, growing community—where Autohaus and Kfz-Werkstatt Ruder is now just as approachable online as it is in person.

Autohaus Ruder on Instagram and Facebook